#84 marketing politics

I’ve been following the American Hilary-Obama ‘reality’ online show…occasionally.

Recently I saw a review on this book, ‘Greater Good: How Good Marketing Makes for Better Democracy’ by John Quelch and Kathleen Jocz. I’ve yet to lay my hands on the book though…

Marketing democracy? Americans have interesting ways of improving issues like voters apathy…or marketing the candidates…or fine tune the political process(?) and blah, blah, blah.

Another sophisticated gimmick for opportunists to make millions?! Corruption?

On the recent ‘Malaysian political tsunami’, the results surprised the UMNO candidates. The prime minister was taken aback…he thought he was doing ok until… Naturally the blame-game starts and makes demands…

Well, what do you reckon? Are voters dumb? Is there such thing as voter apathy? Complacency?

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: